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Homo Imaginari
A Super-Brief History of Branding

A Super-Brief History of Branding

and why it is the essential fuel for modern individualism

James F. Richardson's avatar
James F. Richardson
Sep 28, 2022
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Homo Imaginari
Homo Imaginari
A Super-Brief History of Branding
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Thank You For Opening and Reading All these posts. You’re Awesome!

May be an image of 1 person, car and road
Wife and son in MY, I said MY, F57 Mini-Cooper S Turbo Convertible. 8 gear transmission. Top Speed 180 mph. Boom!

THE ORIGIN OF BRANDED GOODS

My story today begins with pottery, not my Mini-Cooper! How archeologically convenient. Eight thousand years ago, we know that the ancient Sumerians…

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